Identity · F&B
Case study · 2025
Chocolatji
An indulgent, appetite-first identity for a chocolate brand — rich, tactile, and made to be shared.
Services
Brand identity · Packaging · Social & content
Deliverables
Logo system · Packaging · Menu · Social kit
01 — The story
The
challenge
Food brands win or lose in the first glance. The identity had to look as good as the product tastes — in both languages.
02 — The story
Our
approach
We built a warm, tactile system across packaging and a content kit tuned for reels-first, appetite-driven social.
03 — The story
The
result
A brand that looks delicious on a box and on a feed — consistent, craveable, and unmistakably its own.
In the wild
The
identity,
applied.
